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Apple consumption promotional campaign has been launched
This year a record harvest is expected of apples. The sales have became more difficult, due to the Russian embargo, so the Ministry of Agriculture (FM) helps the promotion of apple consumption with...
View ArticleFarmers learn marketing
In September the Rich Farmer Roadshow started, the goal of which was to educate agricultural businesses about selling online and agricultural marketing. The conferences were organised by Magro.hu in...
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Successful digital campaigns – for everyone?
Nearly a hundred finalists and award-winning works have become available electronically with the publishing of the Effie 2014 Digital Yearbook , which summarizes the most effective advertising...
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The Tokaji wines to enter the international arena
An extensive international marketing campaign will be launched in 2015 to strengthenthe reputation and prestige of the Tokaji wines abroad. Next year the products of the most famous Tokaji wineries...
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National Association of Pálinka Masters: the reputation of the quality...
According to the vice president of the National Association of Pálinka Masters, the reputation of the quality pálinkas should be increased as well as the market share, both in Hungary and abroad. Dúl...
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Give Good!
The past few weeks were about kindness, caring and good actions as well. These good things should not end after the holidays, because they have justification in the whole year, to make everyday life...
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The Hungarian National Tourist Office has developed a three-year...
The Agricultural Marketing Centre and the Hungarian National Tourist Office have developed a new three-year collective marketing strategy to strengthen sectoral cooperation and to coordinate marketing...
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The Hungarian National Tourist Office to be renewed
The Hungarian National Tourist Office (MT Zrt.) to be renewed, in order to provide more efficient support to the agricultural marketing programs – National Economy Ministry told MTI on Monday....
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Coca-Cola’s iconic bottle kisses domestic stars
The famous Coca-Cola bottle is celebrating its100th anniversary in 2015. This time Hungary’s icons will celebrate as well. The “Kiss Happiness” campaign continues with the participation of Hungarian...
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András Hajós scammed unsuspicious people in disguise
András Hajós had the opportunity to show his theatrical talent when he tapped the door of people’s home in disguise in a rural town with a funny question – he told them he would like to install a „beer...
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The 20th Hungarian Wine Route Rally will start with on 28 August
Already more than 90 pairs have entered to the 20th Hungarian Wines Way Rally, which will take place between 28 and 30 August. Megay Róbert Péter, co-chairman of the organizing committee told at...
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The Hungarian Wine Route Rally has started
Fazekas Sándor, Minister of Agriculture and patron of the event started the 20th Hungarian Wine Route Rally on Friday morning in front of the City Park’s Ice Rink. Fazekas Sándor, Minister of...
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Internet Hungary: digitization can eliminate 40 percent of the companies...
Within three years super-fast internet will operate all over Hungary. This is vital for social and economic development, because the IT industrial revolution permeates all areas of our lives. Those who...
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Common Agricultural Marketing Code was signed at the OMÉK
The common objective of the Agricultural Marketing Directorate of the Magyar Turizmus Zrt. (Hungarian National Tourist Office) and the 26 state and professional organizations is to introduce, endear...
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A marketing program to promote the consumption of Hungarian pork
The Livestock and Meat Marketing Board and Interprofessional Organization (VHT) launches a marketing program to promote the consumption of Hungarian pork – was said at the 77th National Agricultural...
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Egg Festival in Kecskemét
The country’s only egg festival will be held in Kecskemét on 9-10 October 2015, in connection with the World Day of Eggs. The event aims to promote the consumption of eggs, the strengthening of egg...
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HEINEKEN Hungária won 11 Effie awards
The HEINEKEN Hungária has become the most successful advertiser of 2015 at the Effie awards ceremony. The HEINEKEN Hungária won 11 awards, including the unique Platinum Effie award. The HEINEKEN...
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MAZARS: even 50 percent tax duties may be imposed on the poorly organized...
Domestic consumers can also meet with promotional discounts every minute that are offering complimentary gifts, guaranteed prize or lottery to participate. “The announcers of the promotions do not...
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Hungary’s number one pálinka brand to be renewed
The success story of pálinka is not because of the past traditions, rather the constant premium quality. The aim of Rézangyal is to provide a reliable brand for even on international level to the...
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Another campaign will be launched to popularize Hungarian milk
A larger than ever marketing campaign will be launched to popularize Hungarian milk – Fazekas Sándor, Minister of Agriculture announced on Thursday, at a press conference held in a store in Budaörs. He...
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